An industry-led “efficiency” drive is about increasing sales of milk – not cutting pollution.
Efficiency, describes “The quality of working well in an organized way, without wasting time or energy.”
But it turns out that efficiency is also a useful term for those industries who appear to be keen to burnish their climate credentials...
a well-connected international alliance, making appearances at COP26 in Glasgow, and due at Climate Week NYC (17-24 September) and in a couple of months, COP28 in Dubai.
The group, which is overwhelmingly affiliated with industrial-scale dairy, promotes itself as a leader on climate change while simultaneously downplaying global warming’s significance regarding other issues and espousing solutions that can serve the industry.
What’s very clear to experts, is that ramping up efficiency in this context doesn’t equate to fewer greenhouse gases in the atmosphere, it just means more milk per unit of gas.
“The climate does not care about efficiency – it requires absolute emissions reductions,” Shefali Sharma, the director of the European office of Institute for Agriculture and Trade Policy, told DeSmog.
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